From Idea to Implementation: Winning C-Suite Buy-In for New Technology

Program Date/Time: Thursday, October 30, at 1 p.m. ET / 12 p.m. CT

Bringing a new idea to life in healthcare is rarely easy. Hospital leaders juggle countless priorities, tight budgets, and competing initiatives. So how do you make sure your idea doesn’t get lost in the shuffle?

In this session, we’ll explore proven strategies for presenting ideas to hospital executives in a way that resonates with their goals, secures resources, and drives action. Using the example of how BioVigil’s electronic hand hygiene solution has gained C-suite approval, we’ll highlight best practices that can be applied to any innovation, product, or program.

Whether you’re a clinical leader or infection preventionist, you’ll walk away with practical tools to elevate your idea and get it over the finish line.

Learning Objectives:

By the end of this webinar, participants will be able to:

1. Understand executive priorities – Identify what C-suite leaders care about most (financial impact, patient safety, quality scores, staff efficiency) and how to align your proposal with these priorities.
2. Build a compelling business case – Learn how to leverage data, outcomes, and ROI to demonstrate value beyond the clinical benefit.
3. Navigate organizational hurdles – Discover strategies to overcome competing priorities, limited budgets, and internal resistance.
4. Communicate for impact – Gain tips on structuring your pitch to be concise, clear, and persuasive to time-constrained executives.
5. Apply lessons from real-world success – Explore how BioVigil secured C-suite approval for its electronic hand hygiene solution and how you can replicate these best practices for your own initiatives.

Sponsored by: